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UMG Services · For Record Labels
Label Social Media Management
Consistent, on-brand social management that keeps your label and roster visible daily.
A label’s social presence is its public headquarters, and silence there reads as inactivity everywhere. This service manages your label’s social channels as a coherent program: content calendars tied to the release schedule, artist amplification and roster storytelling, behind-the-scenes and catalog content between releases, community engagement, and platform-specific formats — short video, stories, live sessions — produced to a consistent visual standard.
Management includes the unglamorous essentials done right: posting discipline, caption and hashtag standards, comment and message handling protocols, crisis escalation rules, and monthly reporting on growth and engagement so your label sees what the activity is producing. Artist channels can be coordinated under the same calendar so campaigns land together.
The program is directed personally by Ruben Burgos, the Architect & Founder, who sets the voice and approves the calendar himself. His hands-on direction keeps the label’s personality unmistakable — this is your label speaking with a founder’s intent, not generic content churned out by an agency mill.
The Objective
To maintain a social presence that makes your label look active, credible, and worth following every single week. The goal is steady audience growth that converts into streams, ticket sales, and industry respect.
Inquire About This Service
Ready to talk about Label Social Media Management? Send an inquiry and the Architect & Founder himself will respond. Tell us where you are, what you are building, and what you want this service to do for you.
[contact-form-7 id=”483d472″ title=”UMG Service Inquiry”]Prefer to book directly? Visit the Booking page or the Contact page.